Highlight the Good and Learn with a Case Study
Case studies connect directly with readers, spark discussion, and inspire action. Through my customized content, I show how your company overcomes business challenges while meeting customer needs. Drawing on 16 years in higher education and 27 in journalism, I craft case studies that highlight the success of your products and services or support strategic problem solving within your teams.
Case studies are twofold. They promote your company’s success and can be utilized for team development.
Corporate Success Stories
Beyond customer reviews and ratings, it’s smart for businesses to weave success stories into their marketing plans—and case studies make that easy to do. With their friendly, relatable style, case studies showcase the quality of your products and services and, in 2,500 words or less, help you address the questions and concerns clients and partners may have before deciding to work with you.
I write clear, engaging narratives that highlight your company’s wins while reinforcing the value of your service to your clients. After all, case studies tell the story of your business success—and we all remember a good story.
I write clear, engaging narratives that highlight your company’s wins while reinforcing the value of your service to your clients. After all, case studies tell the story of your business success—and we all remember a good story.
Team Development
Did you know case studies can also be powerful instructional tools? I’ve written them for communication workshops and instructor development sessions, where they help readers learn from someone else’s experience in a safe, non‑threatening way.
By exploring different scenarios, considering multiple perspectives, and brainstorming solutions together, teams build collaboration skills, think creatively, and apply their insights to real‑world situations.
My customized case studies will:
By exploring different scenarios, considering multiple perspectives, and brainstorming solutions together, teams build collaboration skills, think creatively, and apply their insights to real‑world situations.
My customized case studies will:
- Create an opportunity for learners to gain insight from one another
- Engage learners in research and reflective discussion
- Promote a higher order of thinking
- Accelerate creative problem solving
- Foster the development of realistic solutions to complex problems
- Empower learners to apply previously acquired skills
Speaking Of...
Communication Training
“Professor Collette and Forward Excel Consulting LLC, for several years, has been a huge help to our Franciscan Health VASIA guardianship program that serves Lake County residents. Professor Collette has provided effective virtual training modules and troubleshooting scenarios to our new and veteran community volunteer agents that are Officers of the Court on behalf of the program. The tools provided have been helpful in communication strategies that are key in the advocacy for the clients when making healthcare decisions, managing challenging medical team encounters and person-centered care planning.
Consistently after each of Professor Collette’s sessions, we receive feedback from the volunteer agents, that her sessions are both engaging, thought-provoking and resourceful.
Asking Professor Collette and Forward Excel Consulting LLC to partner as a trainer with our Volunteer Guardianship Training, has helped our program be able to offer an effective and comprehensive communication component to prospect volunteers.
I would recommend Forward Excel Consulting LLC to any and every one wanting to professionalize their business practices or programming”.
L. Jarrett, Franciscan Health VASIA I Indiana